Avoid it as we want to, #Covid-19 has created a "new normal" that in our life time represents a paradigm shift no one expected.
As the world tries to come out of hibernation, the big question surrounds cross border travel and how to do it safely.
The aviation industry in the mean time that relied heavily on cross border traveling has ground to a halt. All indications from the aviation industry is that previously cash strapped airlines have been pushed to the wall.
Even with suggestions that with social distancing as an option, the industry points to current pricing models being unsustainable without stimulus support.
Have the airlines thus lost to stronger headwinds? We feel not, because if true competition models are followed, then this is an opportunity for creative airlines to re-emerge as fit for purpose businesses.
The conversation continues: www.rdjconsulting.co.za
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